About AutoReprice
AutoReprice was built around a simple idea: eBay sellers should spend less time managing repetitive tasks and more time growing their businesses.
We combine practical e-commerce experience with tools designed to make pricing, inventory, and everyday store operations easier to manage.
Our Story
AutoReprice grew out of real experience in online selling.
Managing an e-commerce business involves many moving parts. Sellers need to monitor competitors, maintain competitive prices, manage inventory, process orders, upload tracking information, and respond to customers.
Handling these activities manually can take valuable time and make it harder to manage a growing store.
After years of working in e-commerce, we saw an opportunity to make these daily tasks easier through practical automation.
That is why we built AutoReprice: a platform designed to help eBay sellers manage important parts of their business more efficiently.
Our goal is to provide useful tools and practical support that help sellers take greater control of their operations.
The daily work of running a store
Tasks sellers handle every day
Meet the Founder
Founder of AutoReprice
Muhammad Irfan Bashir is the founder of AutoReprice, with 12 years of experience in e-commerce across Amazon, eBay, and Walmart.
His professional experience includes wholesale, private label, and dropshipping business models. Through this work, he has gained practical knowledge of online store operations, pricing strategies, product management, order handling, and customer service.
His experience managing e-commerce operations inspired him to develop tools that simplify repetitive tasks and make daily selling activities easier to manage.
He created AutoReprice to bring practical automation to eBay sellers, supported by a clear understanding of the challenges that come with running an online business.
Marketplaces
Business models
What We Do
AutoReprice brings together eBay repricing software and hands-on account management services.
We support sellers through two main offerings.
Our software helps eBay sellers monitor competitor prices, apply automated pricing rules, set minimum and maximum price limits, and manage other supported selling activities.
It is designed to reduce repetitive pricing work and give sellers more control over their pricing strategy.
For sellers who want professional operational support, we also provide eBay account management services.
Our management service covers agreed activities such as pricing, inventory, order tracking, buyer communication, and account performance oversight.
Eligible management clients receive access to available AutoReprice software features during the agreed management period.
Our Approach
Our approach comes from real experience managing e-commerce operations across major online marketplaces.
We focus on tools that help reduce repetitive work and make everyday selling activities easier.
Our repricing features give sellers greater control over their pricing strategies through configurable rules and price limits.
We aim to provide clear communication, practical guidance, and support that reflects the everyday needs of eBay sellers.
Our Company
AutoReprice is operated by Ecom Fixes Ltd, a company registered in the United Kingdom.
We work with eBay sellers in the United States, providing software and account management services designed around the practical needs of online sellers.
Operated by
Our Mission
Our mission is to make eBay selling easier to manage through practical automation and experienced operational support.
We want sellers to have better control over their pricing, clearer insight into their operations, and more time to focus on the decisions that move their businesses forward.
We believe useful technology should solve real problems, work reliably, and make everyday business tasks simpler.
Whether you want more control over your pricing or hands-on support with your eBay store, AutoReprice offers tools and services built around the needs of online sellers.
Explore our software or speak with us about managing your eBay account.
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